Strategic Communications/Reputation Management

Cozen O’Connor provides strategic communications counsel to clients, promoting their business interests and protecting their reputation. Our work is seamlessly integrated with clients’ legal and/or legislative strategies, providing comprehensive results.

Serving as trusted advisers to our clients, we successfully guide companies, executives, boards of directors, and outside counsel through a range of high-profile communications issues. Our team can strengthen a client’s reputation when there is no immediate threat and respond forcefully to issues as they appear. We recognize the full range of constituencies our clients need to address and the growing need for companies – public and private – to assure stakeholders that they are operating in the public interest.

In every situation, we design and implement strategic, detailed, effective communications plans.

Our team has deep experience with matters at the intersection of legal, business, government, and reputational issues, and works collaboratively to meet clients’ objectives. We have experience in reputation management and positioning, crisis management, and litigation communications, helping industry-leading organizations navigate their most sensitive situations.

Reputation Management, Positioning & Visibility

Each organization faces unique reputational challenges based on their history, industry, environment, performance, and how they respond to social and political issues. Incorporating strategic communications elements can reshape an organization’s position in the marketplace and enhance their reputation. We help clients identify the right communications strategy with:

  • Communications audits
  • Message development and brand strategy
  • Media/message training
  • Media relations
  • Executive communications
  • Stakeholder outreach
  • Website content and collateral materials
     

Crisis Communications

Clients can be confronted by reputational challenges from numerous sources, including internal investigations, government inquiries, operational difficulties, employment issues, cybersecurity breaches, hostile media coverage, product recalls, regulatory disputes, and many others. Given today’s integrated communications environment, a crisis – if not properly handled – can undermine years of hard work.

Our communications professionals are skilled at rapid response and strategic planning, ensuring that clients always have a partner to protect their reputation and ability to operate. And our ability to draw upon resources of our government relations professionals at Cozen O'Connor Public Strategies, is an invaluable asset.

Our crisis communications team provide both preparedness and response services, including:

  • Preparedness
    • Custom crisis preparedness plans
    • Individual and group trainings
  • Response
    • Helping establish a crisis team
    • Comprehensive communications strategies
    • Messaging
    • Stakeholder outreach and media relations

Litigation Communications

Companies involved in high-stakes litigation or governmental investigations face reputational challenges with key stakeholders. To protect those relationships and the company’s business prospects, our communications professionals deliver targeted arguments to non-legal audiences focusing on:

  • Strategic plans
  • Message narratives
  • Talking points and other advocacy documents
  • Media training
  • Proactive and reactive media outreach
  • Developing issue-specific microsites
  • Settlement/verdict communications
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In The News

Cozen O’Connor Public Strategies Names Tamara R. Hinton to Lead its Strategic Communications Practice

April 02, 2024

Tamara Hinton, who will lead Cozen O'Connor Public Strategies' Strategic Communications practice joins as senior principal and will be based in Washington, D.C.

Cozen O’Connor Public Strategies Lands National Communications Expert and Former Executive Director of the Congressional Black Caucus Kyle D. Anderson

June 12, 2023

Anderson brings to the firm more than three decades of serving as a senior communications adviser to clients ranging from the Democratic National Party to the multi-billion-dollar Walton Family Foundation.

Contacts

Tamara Hinton

Head of Communications, Cozen O’Connor Public Strategies

thinton@cozen.com

(202) 802-9486

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